The power of communication when building your Personal Brand

Remember that you communicate even when you think you are not...

Communicate with people openly and constantly. Embrace this age of social media and let everyone into your Business life. Run a blog or web site that is all you. It doesn’t matter if it’s not your first priority, or even your second priority, but it gives people a place to develop a stronger connection with you.

Network all the time. Try to build relationships with as many people as possible. Constantly be figuring out what you can do for other people and what they can do for you. Make lots of friends and make sure those friends are diverse people who are really doing things. The next time you need an expert or help on a project, you'll have someone you can call.

• You should also really get to know people: learn their real or full names and remember details about them. This changes how people see you (into someone who is friendly, earnest, and cares) and leaves a strong impression on the people who interact with you. The ones who you know best and who feel most connected to you will talk about you to others - this is how your personal brand grows stronger.

Find your allies. Look for people with an audience that you want to reach, the movers and the shakers, the big names. You want to get in their inner circle.

• Remember! Don’t pester them and don’t ask for more favors than you give them. If you are useful and not overbearing these influencers will remember you. View this as a long-term process. You can’t expect to become friends with influencers in a week. It takes months. Try to use non-intrusive forms of communication.

Communicate even when you're not. If you only have the time to answer 1/4 of the emails you get, why not mention this (with apologies) on your Contact page?

Communicate even if you don't think you have the time ...You usually don't need to send a very long answer, but send one. I always answer everyone and as quick as I can. For me It's important because I value other peoples time as much as I value my own and If they sent me a question It's probably, no doubt because they wanted an answer.

Let people see you. People need to feel like they know you, especially if your online presence is your main business. In order to help them feel like they know you, they need to be able to see you. This means pictures and, if possible, videos. Get some high quality headshots taken for your profile on your website. Get great actions shots of you doing what you do best. Put out some screen9.com videos where you hand out some of your expert knowledge or tell people about what you're working on now. This will allow you to invite yourself into people's personal spaces.

Communicate and you will be remembered. Speak to people, answer their questions and they will remember you, don't answer peoples questions and they will remember you, but not in the very best way. Everything is communication. Don't ever forget that. Even If you don't say anything, that's communication, It will communicate a message. Make sure you communicate the right message!

Add me to your LinkedIn Network (mireille.lundqvist@gmail.com) or Follow me here or on Twitter @No1LadyL for more insights, predictions, and expertise.

Have A Fab Day Filled With Energy & Success!